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Helping Organizations and Individuals


Through Effective Human Resources Solutions

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Norm creates or enhances basic critical HR activities from policies and compliance to cutting edge practices that ensure a fully engaged work culture, whether you're looking to find the best talent, maximize employee performance, or eliminate legal liabilities.


Norm is a trusted coach that can meaningfully enhance his client’s knowledge, skills and abilities (KSAs) to maximize their success.  Additionally, he provides expertise for those looking to advance their careers through unique tools and years of expertise. 


Norm Baker
Founder and Principal

Norm Baker is a multiple award-winning business enabler and coach, providing a broad array of Human Resources services, from creating and enhancing client companies' cultures as a Best Places to Work to highly effective career-enhancing coaching for individuals.

       Norm was named the HR Professional of the Year by the Human Resources Association of Palm Beach             County in 2016 and recipient of HR Excellence Award from the South Florida Business and Wealth magazine in 2015.

Grounded with a Master's Degree in Organizational Behavior from Purdue University and over 30 years of executive-level experience with companies such as Exxon and American Express, Norm has built his track record of successful, company-wide leadership, consulting roles and individual clients in public, private, and non-profit organizations, from startups to multinationals.

Norm offers a formidable arsenal of programs, strategies, techniques, and contacts. His flexibility in approach, creative solutions, embracing of feedback, integrity, and loyalty, have helped him to make a profound impact on every organization and individual with whom he's had the honor of working.

When needed, Norm partners with an adjunct team of fellow world-class HR professionals to effectively execute larger-scope projects.


Whether you're an organization that needs to further your HR initiatives or an individual that's looking to                        maximize your personal success, Norm has the skill-set to help you achieve and surpass your goals.



21801 Town Place Drive,

Boca Raton, FL 33433

Tel: 561-302-7295

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